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DIFFERENCE BETWEEN COPYWRITING AND CONTENT WRITING

When it comes to written material, it is often confused between copywriting and content writing. Most people think that they are the same. But definitely not.   It is more like orange and tangerine. They are close enough but different.    it’s vital to understand the difference between copywriting and content for better writing. It is also important for business owners to know the difference to decide which type of writing they require for their business.   So let's dive into the following article to find out the key differences between content writing and copywriting . What is copywriting? Copywriting is eventually the procedure of writing copies with the intention of persuasive marketing and promotion that can be published in print or online. It is one of the most essential elements of marketing and advertising.   Copies are written for promotions and to motivate the people to take some action like making a purchase, donating to a cause, clicking on a link, et...

CONTENT WRITING AS A CAREER IN 2022

  Are you considering content writing as your career option and wondering how it can serve you in your future? Why you should pursue this course?  If you want all your queries to be resolved you are in the right place.  If you like to being creative, if you like to reading and expressing your thoughts through writing, if you have a good hand on the basics of vocabulary, communication, writing and language, then content writing will be such a profession in which you will not only earn a handsome money but also you can enjoy it. With massive digitization, the importance of content writing is also increasing in an unbiased manner.   As the demand for good content in the market is growing exponentially, this profession showers you with lots of job opportunities in future.  Don't believe us? Then just have a look at this.   A career in content writing is worth rewarding which offers you a magnificent career.  Do you want to know more? ...

7 Best Digital Marketing Skills to Learn in 2022

Today’s generation is technology driven. Technology is continuously evolving which demands entrepreneurs and marketers to dive into digital marketing to reach their target market, increase brand awareness and drive profit and sales. As many businesses and corporations are implementing  digital marketing   practices and hiring digital marketing experts, there is a great demand for digital marketing professionals with agile digital skills. Nowadays, digital marketing has become an exciting field with about 1,50,000 jobs by 2022 and an incredible annual growth rate of 9%. The digital market i ng field is so huge and it can be difficult for marketers and newcomers to find their niche. So before you choose a career in this field, it is essential to do your research to find a specialization in which you can excel at, within the digital marketing field. But where to start? How to set yourself and choose a specialization to learn if you are looking to attain a good career in digital m...